NOT JUST HAIR
Art Direction ✸ Creative Direction ✸ Publication
✸ CAMPAIGN OVERVIEW
The NOT JUST HAIR is a Black History Month concept for Lewk Magazine that celebrated how black hair plays a significant role in black culture. We use our hair to define our identity and expression of art.
Different black hairstyles allows us to have a freedom of expression and confidence. Black hair has became our safe space to self-expression, empowerment, cultural affirmation.
PHOTOSHOOT MOODBOARD
PROJECT TEAM
Art Director and Creative Director : Karine Dieuvil
Graphic Designer: DJ Ross, Brianna Harris, Ariana Wright
Photographer: Annika Rutledge
Hairstyling: Ibidolapo Susan "Susu" Orotunde
Styling: Zaebrion Leonard, Trent Perkins, Destiney Kennerson, Kameron Givens
Social Media: Kerri Smith
Creative Moodboard Holder: Neron Smith
PHOTOSHOOT
SOCIAL MEDIA ACTIVATIONS
